Web design · Houston

Give each customer audience the context it needs.

Different audiences may buy the same expertise for different reasons. VURM builds a shared brand story, then separates the proof, language and inquiry details that actually change between customer routes.

See websites and projects built by VURM Work directly with Johan from the Netherlands. Website design and build is a one-time project; hosting is selected and priced separately.

Choose the right build before adding features.

Professional website

From $1,895 before applicable tax. A focused website with up to five agreed core pages, custom design, responsive build, editing of supplied copy, one contact route and one consolidated review round.

  • For a clear, focused offer
  • Up to five agreed core pages
  • Hosting selected separately

Complete business website

From $4,395 before applicable tax. A broader information architecture for several services or decision paths, with agreed service pages and one-time search and answer-engine foundations.

  • For a broader service structure
  • Custom information architecture
  • Ongoing search work is separate

One website, three intentional paths.

  • Home: let visitors self-select by situation.
  • Residential page: explain service, preparation and household contact.
  • Commercial page: cover scope, operating requirements and review.
  • Partner page: describe suitable referrals and handoff.
  • Contact: change questions by route without hiding alternatives.

Define the difference between audiences.

  • The audience choices customers can recognize themselves.
  • Services shared across routes and services that are exclusive.
  • Approved evidence suited to each audience.
  • Who reviews each type of inquiry and what they need.

A direct build process.

  1. 01

    Agree the pages

    VURM turns the offer, audience and supplied material into a defined website proposal.

  2. 02

    Review a working build

    You check the design, wording, mobile layout and inquiry route in context.

  3. 03

    Approve publication

    Facts, links and contact details are checked before the agreed site is published.

Questions small-business owners ask

Clear answers before you choose a website partner.

Do we need separate websites for residential and commercial work?

Usually not if the brand, team and core offer are shared. Clear audience routes within one site can reduce duplication.

Can each route use a different form?

Yes, when the questions genuinely differ and the behavior is included in the proposal.

Does form routing include a CRM integration?

No. Email or on-site routing is distinct from a CRM connection, which must be investigated and scoped separately.

Does VURM have a Houston team?

No. Johan works from the Netherlands and delivers the website project remotely.

Clarify the paths through a multi-audience offer.

Share the audiences, services and current inquiry process. Johan will map a practical professional website.

VURM replies from the Netherlands and plans meetings around your time zone.